The court ruling hit Greener Shingles hard with an $8 million verdict for deceptive trade practices in a groundbreaking Roof Maxx lawsuit. In 2020, the court sided with Roof Maxx and awarded $7,838,268 in damages plus $164,119.14 in attorney fees. This verdict sets a new standard for protecting intellectual property rights in the roofing industry.
Roof Maxx stands out as the first scientifically-proven roof rejuvenation treatment worldwide. The company now operates from more than 500 locations in 48 states. Battelle Labs developed this innovative plant-based spray treatment that costs about half as much as replacing your roof. The treatment works effectively to add up to 15 years to your roof’s life with applications every five years. This makes it a budget-friendly option for homeowners who need reliable roof maintenance.
This piece dives into the lawsuit’s impact, explores Roof Maxx’s claims of legitimacy, and shows what these changes mean to homeowners who need roof restoration services in 2025.
Understanding the Roof Maxx vs Greener Shingles Lawsuit
The roofing industry’s legal scene changed dramatically after a Delaware County Court ruling in late 2020. Roof Maxx had sued Greener Shingles and its owner Bruce Robinson. The lawsuit claimed they misled businesses and consumers.
Overview of the $8 million verdict
The court ordered damages of $7,838,268 and attorney fees of $164,119.14. This huge verdict showed the economic damage from the defendant’s actions. Judge James P. Schuck described the defendants’ behavior as conscious and intentional.
Key allegations and findings
The court found Greener Shingles guilty of several violations:
- Intentional deceptive statements on social media platforms
- Violation of Ohio Deceptive Trade Practices Act
- Deliberate destruction of evidence
- Interference with consumer rights to accurate information
The court ruled that Greener Shingles and Bruce Robinson made false, misleading, and defamatory statements about Roof Maxx’s product. The defendants admitted they destroyed vital evidence, including emails and electronic communications.
Legal implications for the industry
This verdict sets important precedents for the roofing industry. The court banned Greener Shingles from communicating with any current or former Roof Maxx dealers under contractual relationships. The impact reaches far beyond this single case.
The ruling shows why truthful marketing matters in construction. Roofing companies and contractors now know that breaking trade practices can get pricey. The verdict also proves that contractors need clear, enforceable agreements to avoid disputes.
This case shows how regulations keep evolving in the roofing industry. Companies must follow building codes, safety standards, and consumer protection measures as states create stricter rules. Misleading practices and non-compliance can lead to big financial penalties and restrictions on operations.
Impact on the Roof Rejuvenation Industry
The roof rejuvenation industry has gone through its most important changes after a high-profile legal battle between major players. We altered the map of how companies handle their marketing claims and product verification.
Market landscape changes
The roofing sector now emphasizes green practices and eco-friendly solutions. Companies focus their efforts on:
- Green roofing systems with vegetation integration
- Recyclable roofing materials
- Energy-efficient solutions
- Advanced safety equipment and protocols
Technology has revolutionized inspection methods. Companies now use drone technology that makes roof assessments safer and quicker.
Consumer trust considerations
The lawsuit made homeowners more careful about checking product claims. They now hold companies responsible for their marketing practices. Companies must now prove their advertising claims, especially about:
- Product effectiveness claims
- Patent verifications
- Independent testing results
Companies now communicate more openly to rebuild and keep customer trust. This change has pushed businesses toward stricter consumer protection laws and honest marketing practices.
Industry standards development
The American Society for Testing and Materials (ASTM) has created detailed standards for roofing systems. These guidelines cover:
- Dimensional requirements
- Mechanical specifications
- Performance criteria
- Installation procedures
- Safety protocols
Safety measures have improved dramatically. Companies follow strict safety standards that protect workers and homeowners. These improvements have reduced workplace accidents and led to better project results.
Rising energy costs have pushed the roof rejuvenation sector toward budget-friendly solutions. New roofing materials and techniques help regulate temperature and improve ventilation systems. These changes give property owners practical benefits.
Companies must now show they follow industry standards and prove their products work. This transformation has created a more regulated and professional environment that helps both service providers and customers.
Examining Roof Maxx’s Legitimacy Claims
Recent legal controversies have put Roof Maxx’s legitimacy claims under scrutiny. Let’s examine their claims through verified data and independent testing.
Patent and technology verification
Roof Maxx’s patent history shows some complexities. Their original patent expired in December 2014 because of unpaid maintenance fees. The company tried to revive the patent through the United States Patent and Trademark Office but failed.
The technology comes from working with Battelle Laboratories and the Ohio Soybean Council. They use soy methyl ester-based water emulsion to restore shingles. This formula is like the technology Goodyear uses in tire manufacturing.
Independent testing results
Detailed testing at Ohio State University showed major improvements in treated shingles:
- Flexibility returned to match new shingles
- 60% improvement in permeability compared to untreated shingles
- 46% reduction in granule loss after treatment
- 24% decrease in depression size post-treatment
PRI Construction Materials Technology, one of two main ASTM testing laboratories used by shingle manufacturers, proved that Roof Maxx treatment:
- Brought aging shingles back to new-like properties
- Passed flame spread tests with no increased fire risks
- Made shingles more resistant to wind and more durable
Industry recognition and certifications
Roof Maxx has earned several notable industry validations:
- USDA certified it as an 86% bio-based product
- World Bio Markets named it among the top 10 most dynamic startups in 2019
- The company became a finalist for Bio-based Material of the Year award in 2018
- They won the 2022 Real Leaders Eco Innovation Award
Market acceptance shows in their quick growth to over 450 locations across 48 states. Their work with the Ohio Soybean Council has helped create greener industry standards.
Environmental impact studies reveal promising benefits. Just 1% of single-family homes choosing Roof Maxx over roof replacement could prevent 5.6 billion pounds of landfill waste and cut CO2 emissions by 1.1 million metric tons.
Each treatment works for about five years. Three treatments can extend a roof’s life by up to 15 years. Independent tests back this claim by showing restored flexibility in 17-year-old shingles.
Legal Precedents and Consumer Protection
The roofing industry’s legal landscape has become more complex for property owners and contractors. These cases show a clear pattern of accountability, not just isolated events.
Similar cases in the industry
Atlas Roofing Corporation now faces multiple class action lawsuits about their Chalet shingles. Customers claim these shingles failed early and had manufacturing defects. Of course, this case looks like other big industry lawsuits. CertainTeed reached a class action settlement in 2012 over defective organic Independence asphalt shingles. The settlement terms stay confidential.
Building Materials Corp. of America (GAF Materials Corp.) also faced legal issues with Timberline roofing shingles made between 1998 and 2009. A federal court approved two class action settlements that give affected property owners either free replacement shingles or cash compensation.
Consumer rights in roofing services
The Home Improvement Consumer Protection Act, which is 15 years old, protects homeowners with contracts worth more than $500. This law gives homeowners several rights:
- They can recover triple the actual damages
- They get attorney fees for non-compliant contracts
- Protection from deceptive practices
- Detailed written contracts
- Clear ways to resolve disputes
Florida homeowners got extra protection through Senate Bill 76, which requires:
- Written contracts for all roofing work
- Higher minimum insurance coverage
- Stricter licensing rules for contractors
- Penalties for unlicensed contractors
Regulatory oversight developments
States keep making stricter oversight rules. Iowa now cracks down on roofing contractors who handle insurance claims without proper licenses. The biggest problem is that no national authority oversees roofing contractors.
Texas lawmakers proposed a bill to create a voluntary certification program for roofing companies. While this bill remains pending, it shows how regulation keeps growing in the industry.
The National Association of Insurance Commissioners (NAIC) now leads the way in creating standards and best practices. Their work shows how roofing regulations and insurance oversight work together.
Each state has different requirements. To name just one example:
- California needs licenses for projects over $500
- Louisiana requires state licenses for construction over $75,000
- Tennessee wants licenses for projects above $25,000
- Virginia has three license types based on project value
Florida’s Department of Insurance added new ways for homeowners to cancel roofing contracts without penalties. They can cancel:
- Within 30 days after the loss
- Within 10 days after signing
- Before work starts
These changes show how the industry is moving toward better accountability and customer protection. Many contractors now keep better records and follow stricter compliance rules.
Future of Roof Restoration Services
The roofing industry has changed since the Roof Maxx lawsuit. This legal battle created better protection for homeowners and set clear rules about product claims and marketing. Greener Shingles received an $8 million verdict that shows serious penalties await companies using deceptive practices.
Research backs up Roof Maxx’s claims about how well their products work. Independent tests at Ohio State University and PRI Construction Materials Technology prove this. The company now operates in 48 states, which shows people are embracing eco-friendly roofing options.
Homeowners can rest easy because new regulations control the roofing industry today. Their investments stay protected through state rules, better consumer protection laws, and improved oversight. Contractors must now be more accountable, and homeowners have clear ways to resolve disputes.
Property owners know their roof maintenance choices affect both current costs and future property values. They can pick traditional replacement or new options like Roof Maxx. Either way, they benefit from better industry oversight and transparency. The roofing industry’s future lies in budget-friendly solutions that have solid scientific proof and strong legal protection.
Roof Maxx Lawsuit Frequently Asked Questions
What is the chemical that Roof Maxx uses?
Roof Maxx uses a natural plant-based oil called soy-based bio-oil. This oil is designed to penetrate the shingles on your roof, restoring their flexibility and waterproofing properties. The treatment is non-toxic and eco-friendly, making it a safer alternative to traditional roofing methods.
How much does a Roof Maxx dealer make?
A Roof Maxx dealer’s income varies depending on factors such as location and the number of treatments they perform. On average, dealers can earn anywhere from $50,000 to $150,000 annually, though earnings may be higher for those with larger customer bases and multiple locations. Additionally, Roof Maxx dealers can potentially earn more by expanding their operations and managing a network of technicians.
Does Roof Maxx stop leaks?
Roof Maxx can help reduce the risk of leaks by rejuvenating the shingles and restoring their water-resistant properties. While it may not completely eliminate leaks that are already present, the treatment works to prevent future leaks by enhancing the integrity of the roof. However, severe damage may still require repairs beyond what Roof Maxx can address.
How long has Roof Maxx been in business?
Roof Maxx has been in business since 2016. Since its inception, it has grown steadily, offering an innovative and eco-friendly solution for roof maintenance. The company has built a reputation for providing an affordable alternative to full roof replacements.
What is the average cost of a Roof Maxx treatment?
The cost of a Roof Maxx treatment typically ranges between $300 and $600, depending on the size and condition of the roof. This cost is significantly lower than a traditional roof replacement, which can run into the thousands of dollars. Roof Maxx offers a cost-effective way to extend the life of your roof. See this post for more on how much Roof Maxx costs.
How long will a Roof Maxx last?
A Roof Maxx treatment is designed to last for about five years. After this time, the treatment can be reapplied to continue restoring the shingles and maintaining their flexibility. Many homeowners choose to treat their roofs multiple times, extending the life of the roof for up to 15 years or more with regular applications.
Was Roof Maxx on Shark Tank?
Yes, Roof Maxx appeared on Shark Tank in 2020. The company received attention from the Sharks for its innovative roofing treatment that offers an eco-friendly, cost-effective alternative to roof replacement. Roof Maxx secured an investment deal with Shark Tank investor Kevin O’Leary.
Is Roof Maxx legitimate?
Yes, Roof Maxx is a legitimate business with a proven track record. The company has been recognized for its innovative approach to roof maintenance, and its products have been tested for quality and effectiveness. With growing popularity and positive customer reviews, Roof Maxx has established itself as a credible and trustworthy option for homeowners.