It’s – HUB Rome

In the cutting edge of innovation.

In Rome, next to the second largest railway station in the city, the famous Tiburtina, there is a new way of thinking architecture. This refers to the innovation centre of “It’s”, a space open to the needs of contemporary society and new technologies. Situated in a changing industrial district, it stands out for the urban layout which facilitates the meeting between the many users of the space and the dynamics of the exchange of ideas. Moreover, the new hub includes a large covered patio, the true heart of the old factory, which will serve as a meeting point for the public during events and seminars and will be the stage for exhibiting the innovations produced there.

The first step of this urban regeneration project, which includes different phases, is the building destined to the “It’s” new headquarters. However, a number of pre-existing buildings are being transformed, demolished and new volumes are being built to house start-ups, fab-labs and other innovative companies. On the whole, this is a new hallmark for a small part of a city trying to rebuild its own identity in the post-industrial era.

Photography: © Francesco Mattuzzi
It’s

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